3 Important Data Based Information When Making Vital Business Decision

February 18, 2019

The data makes the business successful. It applies everywhere and anything can make data. This is a simple rule that can greatly benefit the business. Businesses love data and regardless of the size and scope of your company, data can be implemented to make decisions. Some instances where data can be used include; advertising strategy and product development. Besides, you might use it to evaluate how effective your business is, how much you’re selling, and how much you’re losing.


Most data-driven companies are often the most competitive and productive. This is because having high-quality information speeds up the decision-making process and recognizes losses before they cause problems. This piece incorporates the 3 important data based information when making crucial business decisions.


  1. Data Collection


For modern business, having an increasing number of platforms and systems and a good database is an integral part of the organization’s data department. They can offer valuable information to help you understand your clients/customers and improve their service.


  1. Analyzing Strategy


Businesses or organizations need to develop sales, marketing, human resources, and operational strategies. Getting the ideal information means acknowledging which information is vital for the company’s decision-making process. The strategy begins with simple demographics; it then considers pricing based on the buyer’s income and education and how the group speaks. Income and education are critical because the higher the income and the higher the level of education of the target group, the more it is for the business to sell high-end products to groups that appreciate, understand, and afford the products.



  1. Effective Use of Data


Having data is not enough. Wise business leaders basically implement data to make decisions. Suppose the phone manufacturer uses parts made in China. If tariffs are imposed on this part of the product, the telephone cost will increase. Understanding the impact of data and its effects on the profitability of business owners is critical to developing a strategy to maintain the profitability of the company. A company leader may look for a way forward to find new resources for components that are unlikely to be affected by international political situations or by tariffs. The organization leaders may decide to increase the cost of their end products and effectively pass on new costs to consumers.




As many companies/businesses adopt data-based decision-making methods, companies must promote learning and invest in employees to gain value-added certification in the field. Organizations must take steps to provide employees with relevant training programs that will provide the team with the skills and knowledge needed to make informed decisions about using data.


Are you using the right tools for you? Explore what Upwise has to offer and make sure that your strategy for innovation is done in the right way, with the right information to make data-driven decisions.